The lead standard
Most lead companies decide what “qualified” means after they have your money. Here is ours, published before you spend a dollar, and it is the same standard our system enforces automatically on every single submission.
Billable
HomeownerThey confirmed they own the property. Renters and property managers are stopped at the first question and never enter the pool.
Inside your service areaThe zip code they entered falls within the territory on your order. Outside it, the lead is never routed to you.
Working phone numberValid, reachable US mobile or landline, format-checked and carrier-validated before delivery.
A specific HVAC requestThey selected an actual problem or job: not cooling, no heat, replacement quote, noise or leak, high bills, or tune-up.
Not a duplicateThe number has not been delivered to any contractor in the last 90 days. Checked automatically against our full delivery history.
Written consent on fileThey ticked an unticked-by-default TCPA consent box covering calls, texts, and automated dialing from us and our partnered contractors. Timestamp stored and available on request.
Never billed
Renters and property managersFiltered at question one.
Zip codes outside your areaRouted away or dropped entirely.
Dead, fake, or unreachable numbersCaught by validation before delivery.
Duplicates inside 90 daysMatched on phone number across our entire history.
Test submissions and obvious spamPattern-flagged and discarded.
Job types you told us you do not takeRouted to a contractor who does.
If one slips through
Reply to the delivery message or hit the dispute link on the lead. One line is enough: number disconnected, wrong area, renter, duplicate.
Same business day. We pull the submission record, the consent timestamp, and the validation result and compare against the six criteria.
If it fails any criterion, the lead is credited to your balance and replaced from live traffic. You are never asked to argue for it twice.
One honest limit: we do not credit leads because the homeowner did not answer, changed their mind, or chose another contractor. We guarantee the lead meets the standard when it is delivered, not what happens after. Response speed is the part that belongs to you.
Published before you buy, enforced automatically, and disputed in one message.
Book a call